Mumbai, September 26, 2025: The Retailers Association of India (RAI) successfully hosted the 19th edition of the Retail Technology Conclave, ReTechCon 2025, on September 24–25 at JW Marriott Mumbai Sahar. As India’s premier retail technology forum, the event brought together CEOs, CIOs, technology partners, and industry leaders to explore emerging trends and transformative innovations shaping the future of retail.
ReTechCon 2025 delivered an immersive experience combining the depth of a masterclass with the scale of an industry conclave. Participants gained powerful insights into sustainable solutions, global trends, and disruptive technologies innovated to drive business resilience.
Key discussions at ReTechCon 2025 spanned the entire spectrum of retail transformation—from building smart stores and enabling digital-first customer journeys to navigating omnichannel strategies and supply chain resilience. Sessions explored the disruptive potential of AI, machine learning, and advanced analytics, while also addressing the critical imperatives of data security, privacy, and future-ready payment systems. Thought leaders unpacked how personalization, immersive technologies such as AR/VR, and next-gen MarTech tools are redefining consumer behaviour and brand engagement. Together, these conversations provided retailers with actionable roadmaps to harness technology for efficiency, growth, and a more human-centric shopping experience.
Speaking about MMR 2025, Kumar Rajagopalan, CEO, Retailers Association of India (RAI), said, “At ReTechCon 2025, we are moving the retail conversation from possibilities to priorities. It’s about knowing where to begin with technology adoption and what to scale for sustainable growth. AI is no longer an experiment. It is the game-changer delivering measurable value across the chain. Smart stores, powered by data and IoT, are redefining in-store experiences, while personalisation is moving beyond segmentation to true one-to-one journeys. And as we prepare for D2C 2.0 and the next wave of digital disruption, the focus must stay on creating practical, future-ready ecosystems that keep retail resilient and relevant.”
Sandeep Mistry, CDIO – Indriya, Aditya Birla Jewellery, said, “Jewellery retail is undergoing a profound shift, where technology is adding layers of trust, transparency, and experience. From AI-powered design and virtual try-ons to blockchain-led authentication and personalised recommendations, digital tools are redefining how consumers discover, evaluate, and buy jewellery. The future will belong to brands that can merge heritage with innovation, creating journeys that are as seamless as they are memorable.”
Anil Menon, CIO, Lulu, further expressed, “Contemporary retail is no longer confined to discrete channels; it is about forging a seamless continuum across malls, physical stores and digital commerce. At the heart of this evolution is technology not simply as an enabler but as a catalyst for reimagining the entire customer journey. From intelligent store environments and real-time analytics to hyperpersonalized and immersive experiences, we are witnessing the convergence of physical and digital worlds into a unified frictionless ecosystem. The path forward lies in designing interconnected platforms where discovery, convenience and engagement are not isolated events, but fluid, continuous experiences. As industry leaders, our vision must be to architect this new retail paradigm: one that is adaptive, anticipatory and built to thrive in an era defined by constant change, digital acceleration, and elevated consumer expectations. –
Discussions at ReTechCon 2025 highlighted the key trends transforming retail technology, offering valuable insights into pivotal industry shifts. Noteworthy topics included:
- Immersive Shopping Experiences & Omnichannel Integration
- Artificial Intelligence & Machine Learning for personalisation, inventory, and decision-making
- Marketing Technology that drives engagement and conversions
- Building Smart Stores with IoT and automation
- Supply Chain Management (SCM) Solutions for efficiency and resilience
- Advanced Analytics & Business Intelligence for actionable insights
- Future of CRM & Loyalty in a privacy-first world
- Digital Disruption in Retail & innovation in cashless payments
- E-Commerce Strategies, Unified Commerce, and the rise of Quick Commerce
- New Technologies & Digital Solutions for Business
- Safety & Compliance in retail operations
During RAI ReTechCon 2025 Deloitte India launched their latest report, “AI in Retail for the Agentic Era: Aspiration to action”, demonstrating how the power of AI is now a strategic backbone moving beyond pilot experiments to full-scale adoption across the retail value chain.
Anand Ramanathan, Partner and Consumer Industry Leader, Deloitte India, commented, “India is at the forefront of the AI-led transformation in retail with India’s AI spending set to triple, rising from US$7–8 billion in FY23 to US$20–22 billion by FY27. We are witnessing a fundamental shift where technology is enabling retailers to translate consumer aspirations into meaningful action. From hyper-personalised shopping journeys to resilient supply chains and innovative product design, AI is redefining how the industry engages with Gen Z, millennials, and the broader consumer base. The success of this transformation will hinge on building AI-ready infrastructure, fostering close collaboration between business and technology, and adopting structured frameworks that prioritise real impact. This is how Indian retailers can stay ahead of evolving aspirations and deliver differentiated, future-ready experiences at scale.”
Additionally, the conclave presented the ReTech Startup Awards 2025, recognizing leading retail technology startups with the vision and capability to revolutionise retailers’ ventures.
Speaking about the ReTech Startup Awards 2025, Dr. Hitesh Bhat, Director Marketing & Communications, Retailers Association of India (RAI) said, “The ReTech Startup Awards celebrate innovation and entrepreneurship, honouring the groundbreaking startups that are redefining the retail and commerce ecosystem. These startups are not only transforming ideas into game-changing businesses but are also paving the way for a digital-first future and inspiring the next generation of entrepreneurs in India.”
The winners of the 10th edition of the ReTech Awards 2025 are:
Winner: GoSelfServe
GoSelfServe is bridging the Online – Offline gap in the physical business infrastructure with their comprehensive kiosk software suite along with in-house built HW in F&B, Retail, BFSI & Automotive and other sectors in India.
First Runner Up: O2VEND
O2VEND’s POS & eCommerce platform helps retailers sell online and in-store, manage inventory, and scale effortlessly
Second Runner Up: SGHS
SGHS provides AI-powered fashion solutions designed to personalize, simplify, and elevate every style journey—whether you’re an individual expressing your unique look or a brand delivering tailored experiences at scale.