September 03rd, 2025: Strengthening the synergy between Indian sports and homegrown brands, TechnoSport, India’s fastest growing activewear brand, has joined hands with Dabang Delhi Kabaddi Club (DDKC) as the Official Kit Partner and Powered By sponsor for the Pro Kabaddi League (PKL) Season 12.
Kabaddi, a sport deeply rooted in India’s culture and celebrated for its grit, agility, and full-contact intensity, demands apparel that combines performance with comfort. TechnoSport, known for its highly functional activewear, is a perfect fit for this association. As the segment continues to redefine fashion trends in the 21st century, this partnership symbolises the perfect confluence of heritage, modernity, and performance.
As the Official Kit Partner for Dabang Delhi, TechnoSport will equip its players with a complete performance kit crafted from its most advanced fabric innovations and athletic apparel. The kit integrates next-gen technologies such as UPF50+ sun protection, anti-bacterial and odour-free finishes, moisture-wicking properties, and four-way stretch for peak agility and comfort. Players will sport high-performance activewear across fabric technologies like Matpiq, Ventmesh, Elastoplus and Elastolite, including performance socks and caps, all designed to deliver durability, flexibility, and cooling comfort under the intense demands of kabaddi.
Speaking on the association, Puspen Maity, CEO, TechnoSport, said, “The Pro Kabaddi League has rapidly grown into one of the most watched sports leagues in India, bringing a native sport from our soil to the global stage. At TechnoSport, we see this as more than a sponsorship, it is a natural fit between a sport that embodies India’s grit and resilience, and a brand that is shaping the future of Indian activewear. As the country’s fastest-growing performance-first activewear brand, we are proud to power Dabang Delhi K.C. with innovation-driven kits that reflect our shared spirit of strength, speed, and endurance. Together, we aim to inspire millions of Indians to embrace an active lifestyle while celebrating a sport that is truly our own.”
Dabang Delhi K.C. has been a driving force in shaping kabaddi’s rise as one of India’s most celebrated sports. As champions of Season 8 and one of the most followed franchises, the team has played a pivotal role in elevating the game from local akharas to the national stage. With TechnoSport as its Powered By and Official Kit Partner, Dabang Delhi K.C. is further strengthening its mission to nurture the sport by equipping players with world-class performance wear that enables them to play with greater endurance, agility, and confidence, while inspiring the next generation of kabaddi talent across the country.
Adding to this, Prashant Ramesh Mishra, CEO – Dabang Delhi K.C., said, “We are delighted to welcome TechnoSport as our Powered By Sponsor for Season 12. Over the years, kabaddi has evolved into one of India’s most popular sports, and Dabang Delhi K.C. has grown into a strong, recognisable brand that premium partners want to associate with. Kabaddi demands peak performance, agility, and resilience, and having a partner like TechnoSport—committed to innovation, functionality, and comfort in athleisure wear- makes this association truly meaningful. Their vision aligns perfectly with our team’s spirit and the intensity of this high-energy sport.”