Haier India Redefines Festivities with M92 & M96 QD Mini LED AI TVs, featuring Sound by KEF — Pure Acoustic Excellence

India, September 22, 2025: Haier Appliances India, the No. 1 global major appliances brand for 16 consecutive years, is setting a new benchmark in immersive home entertainment with the launch of its premium M92 and M96 Series QD-Mini LED AI TVs in India. Powered by the advanced AI Ultra Sense processor, Dolby Vision IQ, QD Mini LED technology, and Sound by KEF, along with an industry leading powerful 6.2.2 channel speaker system and Dolby Atmos for premium audio, the M92 and M96 Series seamlessly blend stunningly vivid visuals with superior sound to redefine smart TV viewing across the country. Engineered for discerning viewers who seek cinematic visuals, superior audio, and intelligent performance, with Unique Ultra-slim & zero gap Design for seamless style, this new lineup delivers a truly elevated home entertainment experience.

Featuring a premium modern design, the newly launched Haier M92 Series QD Mini LED AI TVs are available in 75” and 65” screen sizes, and the M96 Series takes it a step further, available in an ultra-premium 100” and soon followed by 85” screen size. They offer AI-powered intelligence with the help of AI Center MAX and cutting-edge innovation, the M92 and M96 Series set a new benchmark in the QD Mini LED TV category. The M92 Series starts at a price point of INR 1,05,990, while the 100”M96 is priced at INR 3,99,999. These TVs are now available across all major retail outlets and online platforms.

The M92 and M96 Series redefine the way India watches, listens, and plays, delivering AI-driven picture intelligence, cinema-grade sound, and ultra-smooth gaming performance with a 144Hz refresh rate, all housed in an ultra-sleek, contemporary design with big-screen appeal.

Commenting on the launch, Mr. NS Satish, President, Haier Appliances India said, “The M92 and M96 QD-Mini LED AI TVs, proudly made in India, mark a significant step in Haier’s vision of creating intelligent homes for modern Indian consumers seeking a premium entertainment experience. The newly launched M92 and M96 Series represent a connected, AI-powered ecosystem designed to enhance everyday living. With Ultra Sense AI at its core, the M92 and M96 QD Mini LED AI TV Series seamlessly integrate cutting-edge innovation, intuitive technology, and refined design to redefine how entertainment is experienced at home. At Haier, we are committed to delivering innovation that is not only technologically advanced but also closely aligned with the evolving lifestyles of Indian households. We are excited to introduce this new lineup and confident that it will set new industry benchmarks in the television industry.”

Haier M92 and M96 Series QD-Mini LED AI TVs: Top Features and Specifications:

 Smarter Vision with AI Ultra Sense Processor

At the core of the M92 and M96 Series lie Haier’s advanced AI Ultra Sense Processor, which drives the AI- Picture Quality engine. This intelligent engine has 6 key algorithms for defined frame tuning –

  • AI Center MAX is a feature that integrates AI algorithms for visuals, sound, gaming, and entertainment to enhance the overall viewing experience. This system, powered by the AI Ultra Sense Processor, performs fast scene recognition and intelligent tuning for sharper motion, improved color, better contrast, and enhanced depth in the picture. It aims to provide a more responsive and personalized viewing experience, working in conjunction with features like Google TV, Dolby Vision IQ, and hands-free voice control.
  • AI Scene Detection optimizes five key content scenarios – faces, blue skies, greenery, architecture, and food to deliver enhanced realism, vibrant color depth, and visual sharpness.
  • AI-Color Boost Pro to fine-tune saturation and enhance color richness
  • AI-HDR Enhancer Pro to elevate contrast in highlights, shadows and HDR clarity
  • AI-Depth to create a layered viewing experience by sharpening focus areas and softening backgrounds
  • AI-Motion powers intelligently smooth fast-moving scenes for lifelike fluidity
  • AI-SR to upscale lower-resolution content to near-4K quality by refining edge details and texture.

Together these intelligent features ensure that every frame is optimized in real-time, delivering an unmatched and immersive viewing experience.

QD Mini LED Technology for a Premium Viewing Experience

Haier’s M92 TVs feature QD Mini LED backlighting with up to 576 independent dimming zones in the 75-inch variant. The big screen size of the M96 Series TVs is an added advantage for every family that seeks immersive life-like display. The QD Mini LED technology enables ultra-precise brightness control, producing deeper blacks and brighter highlights. With a 99% DCI-P3 color gamut, viewers can enjoy true-to-life colors that meet professional cinema standards. The TVs utilize 16-bit light control for fine gradient transitions, making every detail stand out.

To complement this, the M92 and M96 Series is equipped with HDR10+ Adaptive, which adjusts brightness, contrast, and color dynamically based on both the content and ambient lighting conditions. This feature helps adapt to your environment, while fine tuning the color, brightness and contrast of picture in real-time, ensuring the best picture quality in immersive display with life-like high definition. The addition of Dolby Vision IQ further enhances the experience by using built-in light sensors to tailor picture settings to the viewer’s environment, ensuring consistent and vibrant visuals whether you’re watching during the day or at night. The M96 series comes with a low reflectance screen with just 2% reflectance, which leads the industry, and provides a 178-degree wide viewing angle.

 Sound Beyond: Sound by KEF with Dolby Atmos and Total Sonics

In a first-of-its-kind collaboration, Haier has partnered with KEF, a globally renowned UK-based HiFi brand, to develop a custom 2.1-channel audio system for the M92 and 6.2.2-Channel Speaker system for M96 Series. This system, which includes a dedicated subwoofer, delivers immersive and balanced sound with deep bass, stable mids, and crystal-clear treble. KEF’s advanced tuning technology ensures each frequency band is properly represented, making every note and dialogue crisp and expressive. One experience the best of surround-sound audio with the premium 6.2.2 Channel audio system in-built in 100” M96.

The audio experience is further enriched by Dolby Atmos, which creates a multi-dimensional soundscape, and Total Sonics, which optimizes volume levels, enhances voice clarity, and delivers virtual surround sound. Whether you’re watching an action movie, a dialogue-heavy drama, or a live concert, the M92 Series brings sound to life with cinematic precision.

Next-Level Gaming: 144Hz, VRR, and Game Booster Mode

Haier’s M92 and M96 Series are designed to deliver an elite gaming experience. The TVs support 144Hz refresh rate, ensuring fast-paced visuals remain smooth and blur-free. With Variable Refresh Rate (VRR) and Auto Low Latency Mode (ALLM), the TV dynamically adjusts frame rates and minimizes input lag, allowing for responsive and stable gameplay. In Game Mode enhanced with Dolby Vision Gaming for true-to-life graphics and HDMI 2.1 for faster, smoother display, you can experience the thrill of gaming like never before. The new M92 and M96 QD Mini LED 4K TVs come with 4GB RAM and a 64GB ROM for an unstoppable gaming experience.

To provide further enhancements, AMD Free Sync Premium Pro ensures stutter-free, flicker-free visuals with low latency and HDR rendering. Gamers can enjoy customized Game Picture Modes across genres such as FPS, RTS, RPG, and Racing, with features like Shadow Enhancement and Crosshair Assist sharpening visibility and precision. The TV’s Gaming Bar UI offers quick access to settings and screen size adjustments, delivering an optimized experience for every gamer.

Smarter Living with Google TV and HaiSmart

The M92 and M96 Series are equipped with Google TV, providing seamless access to a wide range of content across streaming apps, live TV, and YouTube. With personalized recommendations powered by AI and voice-controlled navigation through Google Assistant, users can effortlessly discover and enjoy their favourite shows and movies.

Beyond entertainment, the TV serves as a smart home control hub via Haier’s HaiSmart ecosystem. From adjusting lights to managing other connected devices, users can control their environment directly from the TV screen. The M92 and M96 series TVs also features HaiCast, allowing wireless screen projection from Android devices and PCs supported with Windows 10 or above, and a Bluetooth Speaker Mode, enabling the TV to function as a high-quality speaker even with the display turned off.

Designed for modern and premium Indian consumers

The M92 and M96 Series combine cutting-edge performance with sophisticated aesthetics. Their slim-fit, near bezel-less design ensures an immersive viewing experience, while the 98% screen-to-body ratio and knurled lower bezel add a touch of refined elegance. The TVs also include an adjustable stand with two height options, allowing users to accommodate soundbars or maintain a minimalist look that complements contemporary interiors

Haier M92 QD-Mini LED 4K TV Series: Price, availability, and warranty

  • The new range of M92 QD-Mini LED 4K TVs start from INR 1,05,990 and are available across all leading retail stores from September 22nd
  • The new range of 254 cm (100) M96 QD-Mini LED 4K TVs start from INR 3,99,999 and are available across all leading retail stores from September 30th
  • Haier India is offering a warranty of 3 years on both models.

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